Perot Development Company Brand Identity

Perot Development Company partnered with Cooksey to modernize its digital presence and better communicate its expertise in build-to-suit and speculative industrial developments for the e-commerce, logistics, and air freight sectors. The objective was to create a responsive, contemporary website that clarified the company’s value proposition while elevating its established brand.

I led the creative direction and designed a modern web experience centered around streamlined messaging, a refined visual system, and a clean color palette that complemented the company’s legacy identity. To further strengthen the storytelling, I integrated video content into the homepage experience and collaborated closely with a video production team to develop the creative concept, shot direction, and final execution. The result was a polished, engaging platform that positioned the company as a forward-thinking leader in industrial real estate development.

Role: Concept, Design, Art Direction, Video Editing, and Website Production

 

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